Mohan will be responsible for aligning of teams, overall strategy in this country and driving Facebook's investments in India
While it is difficult to put a number on how much the impact on the ad sales tally could be, it is quite possible the broadcaster will not be able to make its Rs 2-billion target, says Urvi Malvania.
Patanjali's packet milk to be lower than competitor brands by Rs 2 a litre
While it is heartening to see companies chipping in with their messages of support, they are probably walking a tightrope here.
A scroll through Akshay Kumar's Instagram feed shows numerous posts and stories promoting Gold. Sonakshi Sinha, on the other hand, posts stories from her shoots and events to drive home the message of an upcoming release. In both cases, the film in question gets much-needed attention.
Shekhar Bajaj, chairman and managing director of the firm, explains to Viveat Susan Pinto on what led to this sales jump, besides throwing light on the benefits accruing to the sector on account of the GST rate cuts in appliances.
Continuing with his business ventures beyond the cricket field, MS Dhoni has now invested in 360 degree sports ecosystem Run Adam, and will serve as its endorser
The transaction is expected to close in the next 30 days and the merger process is expected to be completed in next 9-12 months
A large team led by Kumar Mangalam Birla has taken charge of the integration process.
The broadcast made an estimated Rs20 billion in ad sales revenues from the IPL this year
Company may look at 5-6 launches a year as the market for premium and niche products grows
The iconic British brand acquired by Unilever in 2009 from American major Sara Lee, is attempting to get a new image with actors Sidharth Malhotra and Varun Dhawan.
Mumbai-headquartered financial services firm Edelweiss, for close to a decade now, has been aligning its brand with sporting talent of every kind except cricket. What made the company buck the trend, and has it worked?
Already a fifth of the nearly Rs 8,000 crore toothpaste market in India (around Rs 1,500 crore) is herbal with the segment estimated to become a fourth (or Rs 2,000 crore) in the next few years.
While the November 2017 round of rate revisions saw mainly eating joints unwilling to pass on GST benefits, this time round, sanitary napkin makers, TV manufacturers and even paint companies have said passing on GST benefits is not a feasible exercise.
Females contributed to 47 per cent of the tournament reach.
Faced with a clutter of coffee houses and cafes that also serve the brew, the chain that has 119 stores in seven cities in India is looking at ways to differentiate its brand from the rest.
In a first in India, the fast-food joint is converting used cooking oil into biodiesel, which is used to power 20-25 trucks that make trips to around 275 restaurants carrying supplies from its distribution centre
Kapoor charges between Rs 3 and Rs 3.5 crore for a day's work for a brand. His current roster of brands include Asian Paints, Pepsi, Panasonic, Renault, Flipkart, Macroman, Saavn, and Hero MotoCorp.
Fridge, washing machine, and paint makers are expected to cut prices shortly, while TV, aircon, and sanitary napkin makers are a disappointed lot
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